Airbnb launches debut Christmas spot
“Santa’s Sleigh-Bound Struggles: A Hilarious Take on Home for the Holidays”
A Festive Airbnb Ad Delivers the Perfect Solution
Meet Father Christmas, struggling to make his deliveries on time for Christmas morning. In Airbnb’s first-ever festive ad, Santa faces off against the challenges of modernity in a hotel, where keycards, lifts, and revolving doors stand in his way. But, as the rhyming voiceover exasperates, “If only the hotel had a proper chimney…”
The Not-So-Jolly Experience of Staying in a Hotel
The obstacles Santa encounters in the hotel are, indeed, surprisingly practical. After all, who wants a stranger stumbling into their room in the dead of night? The message is clear: a hotel is no substitute for a home, especially at Christmastime.
A Collaborative Effort: Airbnb’s Creative Team and Buck Studios
The ad was a joint project between Airbnb’s in-house creative department and the talented animation team at Buck, who previously collaborated on the isometric-style “Get An Airbnb” campaign launched last year. You can learn more about their work on buck.co 🔗
Watch the full ad here: